ROLE: LEAD ART DIRECTOR
CLIENT: PANDORA
AGENCY: GREY NEW YORK


 

HITs AND MISSES

In this video, we'll meet real-life couples in various stages of their relationship, sharing stories of their gifting experiences, hits, misses and all, also touching upon their Valentine's Day experiences. The goal of this video is to have our couples' personality shine through the footage and allow our viewers to invest and relate to them through their personal stories.

 

In this video, real-life couples will talk about ways that they've dropped hints to their partners, and whether these hints were picked up or ignored. The couples will also be asked about their personal style. We'll then separate the couples and put them to the test. Husbands/boyfriends will be tasked to select the piece of Pandora jewelry that they think their significant other would have chosen for themselves. The ladies will face a similar challenge. Once they've made their picks, we bring them back together for each of them to reveal what they picked for each other.

Over 2K viewers on Youtube

Partnership with Elle X Esquire X Pandora
 


 

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PHOTOGRAPHY ART DIRECTION

 

Partnership with StyleCaster X Pandora

 

 

VALENTINE'S DAY instagram POST

 
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Partnership with Esquire X Pandora