Role

Designer

Company

Freelance

The Ask

Following its acquisition by Abbvie for $65 billion, Allergan Aesthetics unveiled a revamped brand identity in 2020.

Teaming up with FI5TH, they embarked on developing a comprehensive consumer-facing brand ecosystem.

This involved consolidating their social media presence, offering continuous content, strategic guidance, creative development, and production services.

The Result

Launching in 2020, FI5TH's collaboration with Allergan Aesthetics has significantly boosted the brand's social media presence, witnessing a growth of over 92%.

This increase has been mainly organic, driving hundreds of thousands of engagements and over 4,000,000 impressions to date.

92%

Organic Follower Growth